When Recruiting Is Built Around the Job, Not the Workforce
Most recruiting strategies start at the job site and push outward—posting roles based on where the work is, not where people actually live. That approach assumes the workforce will adapt to the job’s location, schedule, and demands.
In reality, people choose work based on proximity, routine, and practicality. When recruiting isn’t designed around those realities, hiring becomes inconsistent and fragile.
When recruiting ignores where the workforce lives, employers face:

Strong initial interest followed by rapid drop-off as commute and logistics set in

Higher early turnover tied to distance, fatigue, and disengagement

Constant rebuilding of pipelines as hiring demand shifts